Megaworld Hotels & Resorts (MHR), the Philippines’ largest hotel operator, invites Filipinos to rediscover the beauty of local travel through its TARA! (Travel Away & Reignite Adventure) campaign, a promotion designed to make meaningful getaways more accessible amid rising global travel costs and economic uncertainties.
“This campaign reflects our shared belief with the Department of Tourism that domestic tourism remains one of the strongest drivers of a resilient and sustainable tourism industry,” said Cleofe Albiso, Managing Director of Megaworld Hotels & Resorts. “Every local trip supports livelihoods, celebrates our culture, and creates meaningful economic opportunities for communities across the country. Through TARA!, we hope to make discovering more to love about the Philippines easier, more accessible, and ultimately more rewarding for every Filipino.”
The TARA! campaign was officially unveiled during a media launch held at Hotel Lucky Chinatown on July 6, 2026. The event was attended by members of the travel and lifestyle media, as well as content creators. Newly appointed Undersecretary Stanley Ng of the Department of Tourism graced the occasion and lauded MHR’s initiative, noting that it is closely aligned with the department’s “Discover More to Love” campaign.
TARA! aims to encourage more Filipinos to explore local destinations while taking advantage of exclusive room offers across MHR’s nationwide portfolio.
With 16 hotels and more than 9,000 room keys across Metro Manila, Batangas, Boracay, Cebu, and Iloilo, MHR, the largest hotel operator, offers travelers more opportunities to experience the country through the TARA! campaign.
“TARA! is not just another hotel room promotion. It is an invitation for Filipinos to rediscover the incredible destinations we already have—from the heritage streets of Manila and Iloilo to the pristine beaches of Boracay and Cebu, and the cool escapes of Batangas. With thousands of room keys across our portfolio, we are creating more opportunities for travelers to explore different parts of the country while enjoying the warmth of our Sampaguita brand of service wherever they go,” said Loleth So, Group Commercial Director of Megaworld Hotels & Resorts.
Participating hotels are offering promotional rates starting at Php 3,800. Room-only offers are available at Belmont Hotel Manila, Savoy Hotel Manila, Grand Westside Hotel, Kingsford Hotel Manila, Richmonde Hotel Iloilo, Belmont Hotel Iloilo, and Mercure Mactan Cebu.
Guests who prefer accommodations with breakfast can enjoy the same promotional rate at Hotel Lucky Chinatown, Chancellor Hotel Boracay, Belmont Hotel Boracay, Savoy Hotel Boracay, Richmonde Hotel Ortigas, and Savoy Hotel Mactan. Meanwhile, Eastwood Richmonde Hotel and Twin Lakes Hotel offer packages starting at Php 5,800.
TARA! Book Your Stay Now
The promotion runs from June 17 to November 29, 2026, with stays valid until November 30, 2026. Guests may book directly with their preferred participating hotel or make reservations through the respective property’s website using the promotional code TARAMHR.
Reservations must be made at least 14 days before the intended stay. All bookings are prepaid, non-refundable, non-cancellable, and non-amendable.
The promotion is exclusively available to Filipino residents upon presentation of a valid government-issued ID. It is also open to foreign guests holding a valid ACR I-Card (Alien Certificate of Registration Identity Card). Standard blackout dates apply, including periods of high demand such as major events and conventions.
